Empowering Community Entrepreneurship Through the Amot Samper Cultural Festival in Tayan District
DOI:
https://doi.org/10.35568/abdimas.v9i1.7712Keywords:
Cultural Festival, Cultural Preservation, Dayak Taba, Community Service, SanggauAbstract
This article examines the role of the Amot Samper Cultural Festival as a medium for empowering community entrepreneurship in Tayan District, West Kalimantan, Indonesia. The study is grounded in the context of local cultural preservation and community-based economic development. Using a qualitative descriptive approach, data were collected through in-depth interviews, participant observation, and documentation involving local micro-entrepreneurs, community leaders, festival organizers, and visitors. The findings reveal that the festival contributes to community entrepreneurship empowerment through four main mechanisms: (1) expansion of market access for local products, (2) strengthening entrepreneurial motivation and self-efficacy, (3) reinforcement of social capital and collaborative networks, and (4) integration of cultural values into sustainable economic activities. This study highlights that cultural festivals, when managed inclusively and collaboratively, can function as effective instruments for strengthening local economic resilience. The findings contribute to the literature on community entrepreneurship and culture-based local economic development.
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