Entrepreneurial Healthcare Education in the Muhammadiyah Wiyung Community

Halimatus Sa’diyah; Siti Afiqah Binti Zainuddin; Evi Dwi Kartikasari; Elfida Naila Fauziah Nazlie; Irwansyah

doi:10.35568/abdimas.v8i2.6401

Authors

Halimatus Sa’diyah Faculty Of Economic and Business, Muhammadiyah University of Surabaya, East Java 60113, Indonesia
Siti Afiqah Binti Zainuddin Faculty of Entrepreneurship and Business, Universiti Malaysia Kelantan, Kelantan 16100, Malaysia
Evi Dwi Kartikasari Faculty Of Economic and Business, Ahmad Dahlan Institute of Technology and Business Lamongan, East Java 62218, Indonesia
Elfida Naila Fauziah Nazlie Faculty Of Health Science, Muhammadiyah University of Surabaya, East Java 60113, Indonesia
Irwansyah Faculty Of Economic and Business, Muhammadiyah University of Surabaya, East Java 60113, Indonesia https://orcid.org/0009-0007-4977-5594

DOI:

https://doi.org/10.35568/abdimas.v8i2.6401

Keywords:

Healthy, Lifestyle, Entrepreneurial

Abstract

The "Entrepreneurial Health Care Education in the Muhammadiyah Wiyung Community" initiative aims to enhance health awareness and entrepreneurial spirit among community members, particularly the elderly. Conducted from July to August 2024, this community service program utilized a mentoring approach that included counseling, health assessments, and business plan development. Participants received free health checks, including blood pressure and blood sugar tests, along with consultations on maintaining a healthy lifestyle. The program also focused on fostering entrepreneurship by assisting community members in creating business plans for a stall selling essential goods. Despite challenges such as limited product variety and offline marketing, the initiative successfully engaged around 50 participants, promoting a healthier lifestyle and entrepreneurial mindset. The collaboration between the service team and community leaders was instrumental in achieving the program's objectives. The findings suggest that ongoing community service efforts can significantly contribute to the development of healthy, productive, and entrepreneurial individuals within the Muhammadiyah Wiyung community. Future recommendations include expanding product offerings and incorporating e-commerce strategies to enhance business viability.

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