Enhancing Financial Literacy at St. Louis 1 Senior High: Universitas Ciputra Financial Club's Commitment to Student Investment Education

Wendra Hartono; Kartikasari Gunawan; Aria Ganna Henryanto; Kimberly Valencia; Gilbert Hutomo Konrad; Johanes Marco Poilot; Meyer Chang; Calvin Stefanus; Richelle Jesslyn; Yuli Kartika Dewi; Laij Victor Effendi

doi:10.35568/abdimas.v7i4.4968

Authors

Wendra Hartono School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Kartikasari Gunawan School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Aria Ganna Henryanto School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Kimberly Valencia School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Gilbert Hutomo Konrad School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Johanes Marco Poilot School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Meyer Chang School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Calvin Stefanus School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Richelle Jesslyn School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Yuli Kartika Dewi School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia
Laij Victor Effendi School of Business Management, Ciputra University of Surabaya, Surabaya, Indonesia

DOI:

https://doi.org/10.35568/abdimas.v7i4.4968

Keywords:

Investment, Fundamental Analysis, Generation Z

Abstract

In this growing era, an individual's investment skills are not only used in the scope of work, but also include long-term opportunities. Investment is one of the important instruments currently used as a financial strategy. Fraudulent investments have sprung up with various motives that make people afraid to invest. Now investment is gaining popularity among Generation Z, therefore the ability to invest must be developed and trained. This community service was held to improve investment skills by using fundamental analysis for St. Mary's High School students. The program was held on March 20, 27, 2024 and April 3, 2024. Several games and training seminars for St. Louis 1 related to "critical thinking". The purpose of this workshop is to provide a deep understanding of fundamental analysis, which will certainly have a very good impact on students in investing. This activity was organized by implementing a live analysis system prepared and delivered by two of the best speakers from Ciputra University. In fact, the session delivered by the two speakers received a positive response from the students who attended this event.

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